Small Art as Advertising

Street art styling has been frequently used in advertising but it's less common to find street art used as an ad itself.

Throughout the streets of Reykjavik 101 you'll find these small sheep lacquered to the walls. They catch the eye as strong, simple graphic. However once you hit the main shopping street downtown you realize...

that they are a clever advertisement for the Osoma store. This is one of the first examples I have seen of this kind of co-opting of street art for advertising (rather than using street art in advertisements).

This cat appears in a number of forms - sometimes fanged, sometimes winged.